Invideo is an extensive video creation platform with 5000+ templates to start with. Biteable’s catalogue offers an extensive variety of video templates.īiteable is also great for editing the videos you shoot in a compelling way. The tool offers a free version initially. You can make presentable and efficient videos with minimal effort from your end. Biteableīiteable is hands down one of the most popular video creation platforms in the market. You can convert your content into impressive videos with your branding audio and visual elements. Compared to the previously mentioned tools, Rawshorts provides templates, pre-made music, images and scenes on a much larger scale. Rawshorts is an AI-based video creation platform that lets you make professional videos. The free version of the tool is quite sufficient for one to access most of the features. Powtoon also has a library of unlimited royalty-free music. It is indeed a great tool for making engaging and captivating presentations. The tool lets you add graphs, charts and figures to your presentation. It has an easy interface with a drag and drops editor. PowtoonĪs the name suggests, Powtoon is a combination of video PowerPoint presentation and cartoons. With Promo’s suite of tools, everything you need is easily accessible, and your custom video can be ready in minutes and in just a few clicks. With a suite of tools and customizable templates, you don’t need any previous video creation knowledge or pricey equipment. Promo is one of the most popular video creation tools that can help amateur creators and expert brand marketers create captivating videos in minutes.īe it a YouTube promo video, YouTube intro, Facebook ad, Instagram Stories campaign, Shopify promo, or scroll-stopping GIFs – our video creator has it covered. The free plan too is quite generous and would be sufficient enough if you want to make videos for up to 3 minutes. The video creation tool has five pricing plans. The tool works just like Animoto.Ĭhoose a template and customize it with your photos, music, text, etc. RenderforestĪ light-on-pocket alternative to Animoto is Renderforest. However, the price is a little hefty for a photo-based video. It also has plenty of preset templates to choose from. The tool integrates them together and gives out a beautiful output. The drag and drop interface ensures that all you have to do is upload the images, text and music. The Marketing Video side of this video creation platform will let you take a little extra control over the production of the video. Animoto offers two kinds of video creation options- Slideshow and Marketing Video. This tool works explicitly well for photo-based video. The below DIY tools are absolute must-haves in your video creation toolkit. The list contains tool suggestions from possibly all categories. The below list clearly establishes why a little budget can go a long way. We have plenty of tools in the market that can help you to create as well as market your tools. Good news is that you need not depend on an external video production team to get started with your video marketing. But in case you are shooting real footage, then investing in a tripod, mic set and basic lighting can be a good idea. Most of the time, you might already be having them. What equipment you’d want to buy is subjective to the kind of videos you’re making and the tools you’d be using. It is important to identify these tools before you decide if you need some additional support or not. These include tools that provide stock BGM, footage and even premade templates. There are plenty of tools in the market for facilitating your video creation needs. Once they fall into place, set aside a little budget for the same. This helps you define goals and stay focused. So, before anything else, define a strategy for your video creation. Thanks to technology, there is software for each of these video types.īefore we get started with the tool suggestions for each of these types, let me give you a heads-up of what it takes to make a great video. The fact that marketers who use videos generate 49% more revenue than those who don't, is proof enough.Īnimated videos, Interactive videos, Product Demo Videos and live-action videos are some popular types of video content that any marketer will employ in their strategy. But today, a little strategy and good context can drive your videos to excellence. Of course, if this was a decade ago, I would say that video marketing comes with a hefty price tag. Here’s a myth-buster - You do not need a large budget for Video creation and marketing.
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